The old adage about making money by using money is still valid. It holds especially true for Canada’s nonprofit sector. Organizations holding nonprofit promos often rely on giveaways and swag to generate interest or participation. Lacking sponsorship, an organization may need to use its own funds to purchase promotional items with the hope of stimulating the generosity of Canadians.

The Heart and Stroke Foundation has dedicated over five decades toward research and education in heart disease. Outside of annual events, which include Jump Rope for Heart, they exist on individual and corporate donations made throughout the year. The foundation could give out pedometers to stress the importance of exercising each day and solicit support in the form of donations for research.

Canadians in their 30s and older grew up to the familiar voice of Dr. Lotta Hitschmanova during the nonprofit promos of USC Canada. Though Dr. Lotta’s voice is no longer with us, USC Canada remains a beacon of hope for many in the global south. The committee could hand out flashlights to shed light on their Seeds of Survival (SoS) concept of teaching small farm communities how to grow and prosper. The SoS program is an exemplary example of helping others to help themselves.

If you are an agency or organization that needs to use funds for nonprofit promos, incentives to inspire donations need not consume a large amount of capital. RushIMPRINT has a large line of inexpensive, quality items eminently suitable for soliciting donations or raising awareness for a particular fundraising effort or event.